Logan Square Fitness (2734 N. Milwaukee Ave.) opened its doors a few minutes early Friday after more than a three-month delay.
In January, fliers for the gym showed up on doorknobs of Logan Square residents announcing the impending arrival of the fitness center and offering bargain rates. Logan Square Fitness is the third location in Chicago of gyms co-owned by David Goldman and Mason Goldberg, after Wicker Park Fitness and Southport Fitness.
“Our original plan was to open sooner, then we ran into a few construction bumps,” Goldman says. “We’ll make up for that with all our great service.”
Logan Square Fitness extended access to their other gym locations for the nearly 700 members while they waited, and their year of membership didn’t officially start until the grand opening.
‘About Time’ Logan Location Opened
Kristi Helm, member of Logan Square fitness since March 17, signed up on the last date they offered a bargain rate of $369 per year. She has made use of the other locations but says “it’s about time” the Logan Square location opened.
“There was a kind of buzz and jazz because it was opening soon,” Helm says. “But it kind of got lost just because I jumped on a deal that was anticipated for end of May.”
Even if the buzz died down, Helm says it is picking back up.
“I even heard people talking on the train [the morning of the opening],” Helm says. “It’s really anticipated. Logan needs this. It’s a great location for Logan because we only have XSport (@xsportfitness 2310 W. Logan Blvd.), and we have to either take the bus or drive there. [Logan Square Fitness] being off the Blue Line, people can go easily after work.”
Working Out At Logan Square Fitness
Goldberg, who lives in New York to oversee their first gym, Ludlow Fitness, says the Logan Square location boasts “brand spanking new” equipment. Many machines have built-in iPhone chargers, integrated televisions and virtual active programs that allow you to work out in a variety of landscapes.
“We go out and we get the best equipment,” Goldberg says. “I don’t care if you go to…any of these wonderful high-priced clubs that do a great job. It’s the same equipment. We even have a lot of the same teachers.”
Logan Square Fitness will have all the classes their other locations offer, including yoga, pilates, boxing, Zumba and even piloxing, a combination of pilates and boxing. The classes in the Logan Square location will begin Aug. 4 in order to adjust teachers’ schedules.
The gym will also have personal trainers available and will be expanding by 4,000 square feet later this year for a functional training space complete with AstroTurf. The high intensity training available with pull-up bars, weightlifting and gymnastic equipment will help members prepare for races like Tough Mudder, Spartan races and triathlons.
Logan Square Has Been On Owners’ Radar
The Spaulding entrance to the Blue Line is conveniently located next to Logan Square Fitness. But if members prefer other methods of travel to the gym, there are also bike racks available and a parking lot in back.
The lack of gyms and the fast growth of the neighborhood put Logan Square on Goldman’s and Goldberg’s radar three years ago.
“I think this is going to be one of our busiest gyms,” Goldman says. “I mean, the neighborhood needs it and people want it. I feel like we’re going to be a destination for the neighborhood.”
With a neighborhood focus comes a neighborhood feel. Goldberg says that personalized approach is Logan Square Fitness’ style.
“You’re not just one of these big, 50,000 square foot chains where you’re literally just the membership number,” he says. “Our brand is built on…personalization, and I think people appreciate that.”
Photo: Alicia Hauge